An article by Eric Karjaluto on his blog IdeasOnIdeas resounded very well with us in the office. In his post he provides some suggestions on how PR people can share information with bloggers without pissing them off. He says right now PR people seem to see email in the same way people used to use fax – blast it to as many writers as possible in the hope that someone might pick it up and write about it.
Every week I receive a handful of emails from PR firms, wanting me to write about something they’re helping promote. I rarely do [...]
January 7, 2009
A Note To PR People From The Bloggers
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- Why Sony?s Planned Music Store Won?t Start Out As A Serious iTunes Challenger http://bit.ly/8s6WT8 #sony itunes [Piers]
- NYC Announces a Better Bus Ride http://bit.ly/07xNlyA < @psfk
- 'spectacle and fantasy are the lingua franca of our time.' so use them to activate people. (stephen duncombe) #FOE4 [christine]
- Visual Inspiration: 3D Fractals http://bit.ly/7nuwXb < @psfk
- good idea: "prototype placement" in stories set in the future... From AG8 / Purefold http://bit.ly/vgUaJ #FOE4 [christine]
- Event: Thread Fashion Event at Fort Mason, SF http://bit.ly/7siYDy #fashion #craft [Piers]
- IdeaPaint: A Blank Canvas For All Your Good Ideas http://bit.ly/7inT2L < @psfk
- French Hotel Offers Guests the Chance to Experience Life as A Hamster http://bit.ly/24A0lN < @psfk
- (Pics) Rotterdam Market Hall http://bit.ly/8lCjDW < @psfk
- it's still hard to measure engagement with content/story --> engagement with a brand. how effective is the translation? [christine] #foe4
- Elevator sign at The Hospital members club in Covent Garden http://bit.ly/8FCYFS #offbeat #weight [Piers]
- good q from @mikearauz: how do you quantify the value of your fans and fan engagement? [christine] #foe4
- Deformscape Uses 3D Modeling To Create a Unique Outdoor Space http://bit.ly/7LdwAF < @psfk
- (Event) Pop Life at the Tate http://bit.ly/6kE9l7 < @psfk
- Good Ideas Salon São Paulo: Collaboration http://bit.ly/1OqmPc < @psfk
- brian clark: transmedia: media creators catching up to what fans have already been seeking and doing with stories. #foe4 [christine]
- Learn Something New Everyday http://bit.ly/44rSxt < @psfk
- (Pics) Posterchild Finds New Uses for Old Phone Booths http://bit.ly/2Bp9vy < @psfk
- trans storytellers have to roll with "fantagonism" - can u find a way to make it change stories positively? [christine] #foe4
- (Pic) Food As It Comes http://bit.ly/3UsqGf < @psfk
