http://www.psfk.com Your Go-To Source For New Ideas And Inspiration Wed, 15 Feb 2012 22:35:33 +0000 en hourly 1 http://wordpress.org/?v=3.2.1 http://www.psfk.com/2009/04/questions-over-better-place.html Mon, 13 Apr 2009 16:40:23 +0000 While many of us have marveled at the pay-for-your-car-by-paying-for-the power project called Better Place, Ben Jervey, writing in he Transport issue of Good Magazine, wonders if the service the start-up offers is really the best option. He says that there are a few “obvious” problems that will inhibit the growth of Better Place: * Consumer-choice – not enough options when the project goes live (and the Hawaiian governor wanted convertibles!). * Location of recharge-stations – the company will have a tough time persuading gas station owners and franchisees to take a risk on a long term investment * Proprietary technologyRead more...]]>