A PSFK Report On
The New Rules Of Digital Engagement
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PSFK Future of Advertising Report
IDEAS FOR INNOVATION
EVERY IDEA. EVERY DAY
10 Stories You Need To Know Today
6 may 2013
Luxury items only sold for Bitcoins, RFID paper and the first 3D printed gun...links to start your day with.
How Wearable Tech Is Reinforcing The Brand Experience
18 april 2013
With the help of partner iQ by Intel, PSFK looks at how smart fabrics and accessories are changing fashion.
Spinning RFID-Enabled Plates Showcase Student Artworks [Video]
19 march 2013
Interactive exhibit uses radio frequencies to project various works.
fuseproject Wearable Tech Helps Golfers Track Stats
6 march 2013
'Game Golf' by Fuseproject features a wearable device and tags for each club that gather data to help golfers improve.
Acoustic Barcodes Are Scannable With Fingernails & Pens [Video]
16 october 2012
Etched patterns in plastic make music that also sends price data to your phone.
PSFK Picks: Top 10 Health Innovations Of The Week
14 october 2012
From a service that helps translate 'doctor-speak' to personal apps designed around your DNA, we bring you the most innovative stories from the world of wellness research.
Control The Lights & Music At Bars By Opening An RFID Bottle Cap [Video]
8 october 2012
Strongbow StartCap uses embedded technology to make real-world actions happen when the cider bottle's seal is broken.
Bespoke Music Box Helps Dementia Patients Remember [Pics]
8 october 2012
Graduate student uses music and RFID technology to evoke and helo recover memories of elderly people.
PSFK Picks: Top Five Apps Of The Week
7 october 2012
Online dating meets daily deals, and an Audi you can drive with an iPad. A roundup of the latest, most fascinating apps we’ve learned about this past week.
London Metro Oyster Card Ring
11 july 2012
The Oyster Card is hacked to create this piece of RFID jewelery.
Springwise: RFID Tags Sewn Into Clothing Track Product From Production To Purchase
27 june 2012
Using chips sewn into merchandise, 'memove,' a Brazilian company, has fine tuned the distribution line from manufacture to inventory to point of sale.
Springwise: Dog-Walking Service Keeps Owners Updated Via GPS
18 june 2012
Swifto incorporates RFID technology to allow people to track their pets while they get their daily exercise.
Why Heritage Companies Are Looking To New Mediums To Tell Brand Stories
Building Advertising’s New Layers Of Digital Engagement
How Chatbots Can Personalize A Brand's Customer Experience
This Arcade-style Gym Makes Us Want To Exercise
How Good Design Can Make You Eat Better
The Internet Of Things Can Help You Find Your Green Thumb
Digital Nomads Are Embracing 'Pod' Living in this LA Co-Working Space
Platform Helps All Restaurants Source Better Local Food
Bus Turned Food Market Feeds Residents In Toronto Food Deserts
How Wearable Tech Can Be Used for Social Good
Shell's Concept City Car Gets 107 MPG And Fits In Tight Spots