http://www.psfk.com Your Go-To Source For New Ideas And Inspiration Wed, 15 Feb 2012 13:00:49 +0000 en hourly 1 http://wordpress.org/?v=3.2.1 http://www.psfk.com/2005/06/10-commandments-for-the-era-of-participatory-public-relations.html Thu, 23 Jun 2005 11:30:48 +0000 Steve Rubel is a PR strategist who currently serves as Vice President, Client Services at CooperKatz & Company. On his popular blog, he has listed 10 commandments for the PR industry. He says, “The war is over. The people have defeated the corporation… but what does it mean for public relations? Here are the 10 commandments for public relations professionals as I see them in the Golden Era of Participation.” 1) Thou shall listen 2) Remember that all creatures great and small are holy 3) Honor thy customer 4) Thou shall not be fake 5) Covet thy customers – Don’tRead more...]]>