Idea-planner Russell Davies has some interesting ideas within his presentation on his site about playfulness.

The Newspaper Club is a soon to be launched service to help people make their own newspapers. It is being developed by Russell Davies, Ben Terret and the Really Interesting Group who created the ‘Things Our Friends Have Written On The Internet’ newspaper that we featured on PSFK recently. The website reads:
We’re building a service to help people make their own newspapers. What do we mean by people? Individuals, communities, clubs, societies, companies, friends, gangs. You know; people.
What do we mean by newspapers? Anything you can make by putting ink on newsprint. Lots of them will be quite like the [...]

While traditional publishers are struggling with creating revenue with print, digital publishers and other outsiders are testing the offline waters with well crafted publications that talk about subjects that audiences really want to know about. In this review, here are five examples where creative teams have decided to give it a go in a space others are failing:
The New Order

The New Order is published by the team behind street culture blog Slam X Hype. For their first issue entitled ‘Global Influence’ they spoke to artists, photographers, designers and other creative minds to try to understand why they stand above the [...]

Marketing guru Russell Davies recently wrote up his notes on his latest presentation on his blog. Russell has been looking at how RFID and similar technology can allow brands to tell stories about their brands. He says that the world is moving to Post Digital and that for any marketer that thought the internet was complicated, they’re going to get a lot more confused. Technology we associate with the web – Twitter tweets, imagery, games and further information – is going to become infused in real products and those products will become their own communication channels. Russell writes:
As objects informationalise [...]