Take a look at EA Sports new pop-up training centers that encourage better personal fitness.

Expanding on the actions of its many environmentally conscious residents and businesses, San Francisco recently became the first U.S. city to legally mandate the recycling of food.

This past weekend we had the opportunity to attend the Planning-ness conference at the Academy of Art University in San Francisco, lead by PSFK friend (and Likemind SF host), Mark Lewis.

Behance is a company that organizes the creative world to make ideas happen. Every Wednesday, Behance shares 5 fresh art and design projects from their network with PSFK.

The City of San Francisco recently opened DataSF.org, a website to help improve government transparency, and increase citizen access to city data.

Artist MWM recently visited the Bay Area and these shots capture the essence of the place and the things that inspired him.

Through text displays, logical instructions, and product displays that look like exploded diagrams, customers are easily guided through the process of creating their own unique bike.

Image credit: Getty Images, Thomas Hawk/Flickr
Although the San Francisco Bay Area is notorious for being an unfriendly, ticket-ridden battleground for drivers seeking out parking, the simple online service GottaPark.com is attempting to break this stereotype. It provides an exchange for people, organizations and businesses who wish to rent out parking spaces (or driveways) for a small fee, and a place for drivers who wish to find parking for their car. They currently have up to 10,000 spaces available in the Bay Area.

Enter an address and the length of time you need to park on the main page (shown above), and [...]

In an extreme bit of experiential marketing, and to celebrate Candy Land’s 60th anniversary, Hasbro transformed San Francisco’s winding Lombard Street into a life-size version of the board game.
Two teams of children competed in a round of the game, those from UC San Francisco Children’s Hospital versus Friends of the Children. The reward waiting at the finish line was dessert by Debbie Does Cakes.
[via laughingsquid]

Since we held our PSFK Conference San Francisco in July 2008 things have changed. Of course, we all have economic challenges but in this environment we also have the need and, some would argue, duty to support the progress of ideas that overcome social and green issues.
This year I want to create an event that revolves around the concept of participation. Yes, there will be elements of learning and knowledge sharing but I would also like to create an event where we imagine and solve. I want us to spend a day together to identify issues and overcome them.
To [...]

Late last week, Enfatico effectively ceased to exist as a stand alone operation. The “agency of the future,” sixteen months after its creation, became the agency of the past when it was rolled into Y&R. Forgive me for enjoying a brief toot on my horn here, but I’d been forecasting this on AdScam for months, opting for either Grey or Y&R as the likely home for the struggling enterprise. Launched with much fanfare in December 2007, it was claimed this would be the first agency totally dedicated to servicing the advertising needs of single client, Dell, on a global scale. [...]

This week game creators from all over the world are gathering in San Francisco for the annual Game Developers Conference (GDC). Popular themes this year will be casual gaming, which consists of games like Guitar Hero, Rock Band and SingStar, social gaming, which are run on social networks like Facebook or MySpace, and  mobile games (like Mobster) that are played on mobile devices such as the iPhone.
One of the busiest game developers right now is Swedish studio Grin with three upcoming games within the next two months – Bionic Commando, Terminator Salvation and Wanted: Weapons of Fate.
The video game industry [...]

In a humorous display of the interplay between the digital realms and real life, Pizzeria Delfina in San Francisco has started outfitting its staff with t-shirts bearing quotes from some of their “best” 1-Star Yelp reviews. The move is interesting for a number of reasons, but in particular because it points to a real understanding of how much these reviews mean to businesses nowadays. Social media platforms that provide peer-to-peer reviews have at least caught up with, if not surpassed, the once powerful sway held almost exclusively by the classic expert reviewer. And while this new methodology may offer a [...]

As tutoring center 826 Valencia prepared to open its doors in 2002, the founders – including author and McSweeney’s editor Dave Eggers – discovered that the space was zoned for commercial use.  In order to comply with San Francisco city regulations, the creative team decided to open a Pirate Supply store in the front of the building, an idea that became so successful that as the group opened new centers in other major cities – a Superhero Supply Co. in Brooklyn and a Time Travel mart in LA, among others – they’ve adopted similar themes with all proceeds supporting the [...]

Nancy Boy, nestled in San Francisco’s Castro neighborhood, is one of the best home and… I guess, beauty product shops you can find anywhere. Initially designed and targeted for gay…