A PSFK Report On
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Honda’s Light And Sound Installation Recreates Record-Breaking Race [Video]
2 august 2013
Ayrton Senna’s 1989 lap becomes the focus of the brand’s new short.
frog: Do Small Rebellions Increase Our Creativity?
12 april 2012
How going against the grain, even in small ways, can help stimulate our mind to reach new creative heights.
BOND Strategy And Influence: How The Social Graph Can Save Film
20 december 2011
Focusing on digital behaviors, not digital technologies, will better market films in the hyper-connected age.
How Digital Technology Changed The Senna Filmmaking Experience
12 april 2011
Asif Kapadia, director of the award-winning documentary SENNA, discusses the impact that the adoption of new digital tools and technologies had on how the film was created, promoted and distributed.
SENNA Screens At 2011 PSFK CONFERENCE NYC 2011
11 april 2011
Director Asif Kapadia screened his film about the life and times of F1 racer Ayrton Senna at PSFK's New York 2011 Conference to a rapt audience.
Why Heritage Companies Are Looking To New Mediums To Tell Brand Stories
Building Advertising’s New Layers Of Digital Engagement
How Chatbots Can Personalize A Brand's Customer Experience
This Arcade-style Gym Makes Us Want To Exercise
How Good Design Can Make You Eat Better
Third-Gen VR Could Rewrite How We Connect 'In Person' And Across Virtual Personas
Digital Nomads Are Embracing 'Pod' Living in this LA Co-Working Space
3D-Printed Cheese Wants To Offer Healthier Alternative To Cheese Lovers
Bus Turned Food Market Feeds Residents In Toronto Food Deserts
How Wearable Tech Can Be Used for Social Good
The Future of Cars Isn't Just Automated, It's 3D-Printed