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Technology november 10, 2016

Sephora Launches Augmented Reality Makeup Artist

The service allows customers to pick ideal products using a Facebook Messenger chatbot

Mobile august 1, 2016

Sephora Is Building Tinder-Like Features To Attract Mobile Customers

The beauty retailer has crafted two new mobile interfaces to help match their customers to the best cosmetics

Op-Ed june 6, 2016
Brand Development may 31, 2016

How Mission-Based Incubator Programs Are Driving Good Business Forward

The Impact Debrief identifies companies creating shared value for society and business

Retail april 4, 2016

Try Your Makeup On Using Augmented Reality

No more cotton pads or makeup remover—virtual makeup simulator just got a makeover

Home march 24, 2016

Gatorade, Smart Design And More To Share How To Create Experiences That Matter [PSFK 2016]

Join us May 13 at our flagship conference to hear how to create better brand experiences for consumers

IoT march 21, 2016

Sephora: From Makeup Store to Beauty Education Hub

The makeup retailer intends to turn every purchase into a 'learning moment'

Design & Architecture december 10, 2015

Sephora Transforms PANTONE's Twin Colors into a Pastel Makeup Collection

2016's Colors of the Year, Rose Quartz and Serenity, inspired these lip gloss, lipstick and eyeshadow hues

Retail november 30, 2015

Sephora’s New Brick-And-Mortar Retail Model Is Very YouTube

The beauty mega brand gets a phygital makeover via its concept store in San Francisco

Mobile august 18, 2015

Sephora Joins the Beauty Subscription Box Arena

PLAY! is a monthly subscription service that brings five beloved products to the doors of beauty buffs

Innovation december 11, 2014

Conceptualizing The Future Of IKEA, Starbucks, Sephora & More: Top Creative Agencies Activate Ideas From PSFK’s Future Of Retail Report

Co:Collective, Zemoga, Infusion, Rehab Studio and more ideate off the trends identified in PSFK’s Future of Retail report to reimagine the future in-store experiences of major global brands

Work december 2, 2014

The Future of Sephora [Future of Retail]

Creative agency Stark Design gives beauty brand a make over to bring added value and convenience to the store

Work june 6, 2014

PSFK'S Top Five Stories Of The Week

Plane passenger receives home-cooked meal, Coca-Cola upcycles bottles and Sephora releases virtual makeup.

IoT june 4, 2014

Sephora's Augmented Reality Mirror Adds Virtual Makeup To Customers' Faces

Beauty lovers can try on makeup in this real-time, 3D mirror with just a swipe.


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