http://www.psfk.com Your Go-To Source For New Ideas And Inspiration Wed, 15 Feb 2012 17:43:01 +0000 en hourly 1 http://wordpress.org/?v=3.2.1 http://www.psfk.com/2010/07/a-new-dress-from-the-creator-of-the-uniform-project.html Thu, 29 Jul 2010 15:26:07 +0000 The new design acts as a powerful tool for social change.]]> http://www.psfk.com/2009/07/nyc-woman-to-wear-same-dress-every-day-for-a-year.html Fri, 10 Jul 2009 16:24:48 +0000 There’s nothing quite like the little black dress- something not so much an article of clothing as an iconic staple of every woman’s closet and the limitless possibilities of the fashionable imagination. In New York City, one woman is taking this idea and running with it, while also benefiting a good cause. For one entire year Sheena Matheiken , creative director for a web design company and founder of The Uniform Project, will  be wearing the exact same dress and seeing how creative she can get within such strict guidelines. The upside? Matheiken will be using the project’s  site toRead more...]]>