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Op-Ed september 29, 2016

Digital Design Expert: Mobile First Is Dead, Think Mobile Native

Brian Cooper, chief creative officer of OLIVER Group UK, explains how some brands are still playing catch-up to new technology

Retail september 28, 2016

Snapchat Reveals A Striking Pair Of Video-Recording Sunglasses

Spectacles make memories from your perspective and transfer them to the app

[News] Snapchat announces Spectacles—glasses that record live video
Media & Publishing september 19, 2016

Copa90 Takes On Sports Coverage In The World Of Snapchat

The youth-focused football news source is using popular apps to become the next big-name sports media brand

Social Media september 12, 2016

Facebook Now Supports Vertical Video Ads

This shift has been brought on by the ubiquity of the mobile screen

[Insight] Rimmel’s Snapchat strategy targets consumers who fear missing out
[Insight] The cogs of Snapchat’s business model
Millennials september 12, 2016

Snapchat Is Bringing Real-Time Sports Scores Filters To High School Athletics

Students will now be able to overlay their school’s scoreboard filters above their photo and video selections

Retail september 8, 2016

Bloomingdale’s’ New In-Store Campaign Uses Snapchat Filters

The retailer is employing social marketing efforts to increase their brick and mortar sales

Advertising september 7, 2016

Delta Airlines Has Created A Snapchat Scavenger Hunt In L.A.

Filters have been strategically placed in neighborhoods around the city for players to track down to win prizes

Advertising september 2, 2016

How Snapchat Is Becoming A Top Ad Platform

With several campaigns rolling out recently, the social giant is planning to focus on behavioral targeting to make messaging more relevant

[Stat] 5B now have mobile phones, growing global reliance on digital photography
Advertising august 18, 2016

Rent The Runway Is Using Snapchat For Customer Service

The high-end clothing renter is leveraging the social network as a way to advertise how an outfit fits a certain body type

Social Media august 17, 2016

Sony Pictures Launches Snapchat’s First 360-Degree Video Ad

The movie Don't Breathe allows audiences to immerse themselves in the story through the messaging app

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