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Daily Candy to Launch Curated Sample Sale Website

Daily Candy to Launch Curated Sample Sale Website

Events and lifestyle site DailyCandy will be launching their own members-only site called Swirl, which will carry designer clothing and accessories for up to 80% off.

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YSL Helps Women Find Their Inner Parisienne

YSL Helps Women Find Their Inner Parisienne

In combination with the launch of their new fragrance, Parisienne, YSL has developed an interactive site that enables visitors to explore Paris along with a chance to win their own trip.

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MySpace Wants its Cool Back

MySpace Wants its Cool Back

A new executive team at MySpace is trying to reignite the brand by focusing on entertainment – music, videos and games – as users leave for “cooler” destinations.

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Graphic Designers Team Up To Create “Bunny Cam”

Graphic Designers Team Up To Create "Bunny Cam"

Two graphic designers in Williamsburg Brooklyn have taken their love for their pet rabbit to a new level with Brooklyn Bunny- a live action webcam and line of related products.

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Facebook Now Tracks Global ‘Vibes’

Facebook Now Tracks Global 'Vibes'

Gross National Happiness Index – a new application from Facebook, can track global highs and lows from aggregating key words within user status updates.

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Creative Inspiration from the Behance Network V

Creative Inspiration from the Behance Network V

Behance is a company that organizes the creative world to make ideas happen. Every Wednesday, Behance shares 5 fresh art and design projects from their network with PSFK.

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Robo.to: Video Caller Status Updates

Robo.to: Video Caller Status Updates

Robo.to, is a mobile service that allows visual status updates with 4-second videos and multi-platform integration.

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Gill Linton: Does the Fashion Industry Know What a Brand Strategy Is?

Gill Linton: Does the Fashion Industry Know What a Brand Strategy Is?

For all the talk about timeless style and designs, the fashion industry can’t help but chase the latest trend. There are those who genuinely create them and those who shamefully knock them off, but when it comes to marketing, they’re equally stuck in a rut.

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Burberry to Launch Social Networking Site

Burberry to Launch Social Networking Site

Burberry has created a social networking site that they hope will garner new fans of the brand.

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Social Networking In the Black

Social Networking In the Black

Facebook Co-founder and CEO Mark Zuckerberg announced on September 15th that the world’s largest social network became “cash-flow positive” in the second quarter, ahead of schedule. Previously, Facebook had said it was targeting profitability “sometime in 2010.”

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ArtPrize: Social Network Replaces Curators

ArtPrize: Social Network Replaces Curators

ArtPrize is an exhibition and art competition where artists are matched via the website’s network with conventional and unconventional spaces in Grand Rapids.

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Postling: One-Stop Social Media Posting

Postling: One-Stop Social Media Posting

As any small business owner knows by now, an effective and consistent social media strategy is a low-cost way to build a broad and loyal customer base.
The problem that can arise is the time-consuming, redundant activity of staying on top of the multitudes of platforms available. For some people, there simply aren’t enough hours in the day to mind both the physical and digital aspects of a business.
Postling is a simple solution to this problem. Created by two of the minds behind Etsy, it’s a start-up that was devised with small business owners in mind. One post puts your [...]

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MySpace Hopes to Become a Window for Youth Culture

MySpace Hopes to Become a Window for Youth Culture

While many have written off MySpace as an ailing behemoth of social networks past, the site is hoping to reanimate their users by defining the site as a new platform for venting creativity. Echoing their early days as a community of young bands, MySpace wants to reposition itself as a place for young creatives, rather than a disorganized collection of companies, bands and individuals all spamming one another.
Creating a tighter demographic will certainly put a direction on the site, but it remains to be seen if it can compete with the readily updated features on Facebook.  Anastasia from Ypulse predicts [...]

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George Parker: Social Networking… Seven Degrees of Separation from Reality?

George Parker: Social Networking... Seven Degrees of Separation from Reality?

Living out in the wilds of Idaho, I have to wait ‘till mid-day to get my hard copy fix of the New York Times… Yeah, I know I can get most of it online hours before, and I usually do. But shit, that’s not the same as spilling your breakfast beer over the print edition and making the ink soak into the tablecloth, so your wife can give you a huge bollocking to start her day on a high note… Anyway, I digress. I look forward to the Sunday edition. Yes, it is boat anchor sized. But also, it has [...]

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Top Ten: Brands and Social Media

Top Ten: Brands and Social Media

It’s no secret that social media is a driving force in the way big businesses are marketing themselves to consumers. These networking tools create open channels of communication between companies and customers, giving a face to formerly impersonal corporations through employee blogs, Twitter updates and playful Facebook applications. Customers are able to engage with the brands they buy in meaningful ways never before thought possible (or allowable) by sharing their experiences in a variety of ways ranging from feedback and innovations to photos and video.
But simply saying your business uses this methodology doesn’t guarantee instantaneous success. The demographic that is reached [...]

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