This morning Stella Artois were giving away their iconic chalices at the corner of Crosby and Broome in SoHo, as part of an outdoor time-lapse project being recorded there over the next three weeks.

Artists Justin Gignac and his lady Christine have another inspiring project in addition to NYC Garbage that we covered earlier. It’s called Wants for Sale and the idea is simply this: painting things they want and selling them for the actual cost of the item. The works range anywhere from $5.85 for a painting of Pinkberry to $2,500 for a painting of Betsey Johnson and Bloomingdales’ iconic Big Brown Bag to represent their desire for a shopping spree in SOHO.
They’ve now expanded on the original idea to give back to those less fortunate, with Needs for Sale. This time they’re painting items such [...]

We saw this advertisement for a job posted on the doorway to a shop while walking through Soho on Friday and thought it appropriately summed up the current state of the economy. After all, in times like these who can be worried about a little thing like commitment from either interested party?

There’s an ominous new, all black storefront on Lafayette Street near Soho in NYC. Large, dark wood doors are flanked by windows covered in black and white photographic murals lit by giant film-set style lights. Not a sliver of the interior can be seen from the sidewalk but it’s obviously an apparel store, seemingly a clone of Abercrombie & Fitch. But hidden inside is a surprise: one of the most successful racing cars ever produced.
Etiqueta Negra, meaning ‘black label’ or ‘black tie,’ is the leader in the high-end clothing segment in Argentina. It was founded in 2003 by Federico Álvarez [...]