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10 Commandments For The Era of Participatory Public Relations

10 Commandments For The Era of Participatory Public Relations

Steve Rubel is a PR strategist who currently serves as Vice President, Client Services at CooperKatz & Company. On his popular blog, he has listed 10 commandments for the PR industry. He says, “The war is over. The people have defeated the corporation… but what does it mean for public relations? Here are the 10 commandments for public relations professionals as I see them in the Golden Era of Participation.”

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