Tag: story
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The founder of Airbnb and designer of Critbuns, explains why the key to selling an idea or product is all...
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American writer Patrick Brian Miller hopes his electronic books would encourage more visitors to local towns...
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A Bing Initiative: A weekly round-up of the top ten most popular posts on PSFK--from culture to technology,...
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As part of its overall digital make-over, Barneys has been setting aside time each season to reach out...
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A non-profit group studies the most dangerous cities in the U.S. for walking and Florida is at the top.
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Does 'Mad Men''s use of literary techniques in its TV series make it the greatest novel of our time?
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Tagwhat is an augmented reality app that tells you the stories behind the buildings, shops and restaurants in...
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A new "fruit identification system" allows consumers to know where the item comes from, without using bar...
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It's been said that there are only 7 available plots and many have tried to reduce storytelling down to is...
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PSFK challenged advertising and design agencies from around the world to react to the Future of Health report....
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PSFK talks to Sam Winston about his work deconstructing and recomposing classic stories.
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Storytelling expert Michael Margolis explores the art of brand storytelling.
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Rob Walker discusses Significant Objects, a project aimed at exploring the fluid relationship between objects...
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Rob Walker started off the day at PSFK's NYC Conference on Friday, April 9 with his presentation on...
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In an excellent example of brand narrative, the release of the M6 line from Nike/Jordan is accompanied by the...
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The Scott Chair utilizes an interesting method of self-upholstery to decorate itself over time.
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A Box Life encourages re-use by tracking the life and use of cardboard boxes.
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In an effort to build on the micro-finance model of giving popularized by Kiva, new non-profit organization...
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In light of yesterday’s stunning announcement that Amazon had acquired Zappos for the sum of $807...
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If the stories behind our physical things help to add value at the point of purchase (provenance) and...
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We may have survived the MTV Generation with our attention spans mostly intact, but it appears the same can&...
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Fetch and the OS 9 Graphing Calculator have interesting, inspiring and genuinely odd stories behind their...
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