http://www.psfk.com Your Go-To Source For New Ideas And Inspiration Wed, 15 Feb 2012 19:24:54 +0000 en hourly 1 http://wordpress.org/?v=3.2.1 http://www.psfk.com/2012/02/this-week-in-brand-strategy-marketing-32.html Sat, 11 Feb 2012 16:45:49 +0000 PSFK curates some of the strategy, digital and creative advertising news catching our attention.]]> http://www.psfk.com/2012/02/this-week-in-brand-strategy-marketing-31.html Fri, 03 Feb 2012 14:00:51 +0000 PSFK curates some of the strategy, digital and creative advertising news catching our attention.]]> http://www.psfk.com/2012/01/brand-strategy-marketing-10.html Fri, 27 Jan 2012 15:00:50 +0000 PSFK curates some of the strategy, digital and creative advertising news catching our attention.]]> http://www.psfk.com/2012/01/brand-strategy-marketing-31.html Sat, 21 Jan 2012 16:30:53 +0000 PSFK curates some of the strategy, digital and creative advertising news catching our attention.]]> http://www.psfk.com/2012/01/10-resolute-ideas-to-start-your-new-year.html Mon, 02 Jan 2012 15:31:23 +0000 When facing down the New Year there is power in the perspective that comes from revisiting why you exist as a business and exploring the beliefs and operating values you live by.]]> http://www.psfk.com/2011/12/mobile-payment-platform-unveils-new-instant-cash-feature-for-users.html Thu, 22 Dec 2011 18:12:12 +0000 Dwolla now lets users spend up to 500 USD instantly anytime, anywhere, using their Instant service.]]> http://www.psfk.com/2011/12/alfa-mito-quadrifoglio-verde-showcased-in-precision-driving-feat.html Mon, 12 Dec 2011 15:30:04 +0000 The Italian car is put to the proverbial test as world-famous precision driver Terry Grant attempts to set a world record for bursting the most number of water-filled balloons using a car. ]]> http://www.psfk.com/2011/12/small-businesses-are-going-mobile-headlines.html Fri, 02 Dec 2011 10:30:24 +0000 As marketing opportunities on mobile devices improve, more people see them as worthy strategic initiatives. ]]> http://www.psfk.com/2011/10/this-week-in-brand-strategy-and-marketing-9.html Mon, 31 Oct 2011 14:29:09 +0000 PSFK curates some of the brand strategy, digital and creative advertising news catching our attention.]]> http://www.psfk.com/2011/10/can-we-take-the-u-out-of-user-interface-design.html Fri, 28 Oct 2011 17:19:23 +0000 BERG's Matt Jones shares with frogdesign his perspective on the changing relationship between user and object, and how that change that is shaping the culture of use.]]> http://www.psfk.com/2011/10/the-laws-of-consumer-engagement.html Fri, 28 Oct 2011 15:16:58 +0000 Foursquare shares their point of view on creating engaging experiences at this week's TEDXSilicon Alley.]]> http://www.psfk.com/2011/10/this-week-in-brand-strategy-and-marketing-8.html Mon, 24 Oct 2011 14:24:37 +0000 PSFK curates some of the brand strategy, digital and creative advertising news catching our attention.]]> http://www.psfk.com/2011/10/how-to-build-great-products.html Tue, 18 Oct 2011 14:43:34 +0000 Percolate's Dom Goodrum offers some insights and inspiration to creatives during development of whatever product, service or experience they are creating.]]> http://www.psfk.com/2011/10/this-week-in-brand-strategy-and-marketing-6.html Mon, 03 Oct 2011 13:00:04 +0000 PSFK curates some of the brand strategy, digital and creative advertising news catching our attention this week.]]> http://www.psfk.com/2011/09/this-week-in-brand-strategy-and-marketing-5.html Mon, 26 Sep 2011 13:00:09 +0000 PSFK curates some of the brand strategy, digital and creative advertising news catching our attention.]]> http://www.psfk.com/2011/09/this-week-in-brand-strategy-and-marketing-4.html Mon, 19 Sep 2011 14:54:58 +0000 PSFK curates some of the brand strategy, digital and creative advertising news catching our attention...]]> http://www.psfk.com/2011/09/retail-strategy-design-and-the-search-for-the-meaning-of-life.html Wed, 14 Sep 2011 18:06:15 +0000 Can the analogies we craft to guide our strategies and design lead us to extraordinary visions and great intentions or simply to unmet consumer expectations?]]> http://www.psfk.com/2011/09/this-week-in-brand-strategy-and-marketing-3.html Mon, 12 Sep 2011 13:00:08 +0000 PSFK curates some of the brand strategy, digital and creative advertising news catching our attention...]]> http://www.psfk.com/2011/09/this-week-in-brand-strategy-and-marketing-2.html Tue, 06 Sep 2011 13:00:41 +0000 PSFK curates some of the brand strategy, digital and creative advertising news catching our attention this week.]]> http://www.psfk.com/2011/08/frog-the-inconvenient-truth-of-going-green.html Wed, 17 Aug 2011 20:26:11 +0000 After spending $5,000 on solar panels for his home, Colin Cole of frog, realized his 'eco-fit' didn't qualify for utility rebates. Going green is an expensive and complicated process. Why would anyone make the effort?]]> http://www.psfk.com/2011/08/thumbs-up-not-the-only-way-to-tell-whats-popular-on-facebook.html Wed, 17 Aug 2011 20:20:23 +0000 Eager to use Facebook for your advertising and marketing campaigns? See how these pointers can help you better understand the ever-changing social network market. ]]> http://www.psfk.com/2011/08/this-week-in-brand-strategy-marketing-28.html Mon, 15 Aug 2011 13:00:00 +0000 PSFK curates some of the brand strategy, digital and creative advertising news that recently caught our attention.]]> http://www.psfk.com/2011/07/this-week-in-brand-strategy-marketing-a-google-experiment.html Mon, 25 Jul 2011 13:00:03 +0000 PSFK curates some of the brand strategy, digital and creative advertising news that recently caught our attention.]]> http://www.psfk.com/2011/07/why-is-netflix-raising-its-prices.html Thu, 21 Jul 2011 11:25:49 +0000 The online rental service says delivery charges and increasing expenses to acquire movie-streaming licenses are the reasons for its price hike.]]> http://www.psfk.com/2011/07/this-week-in-brand-strategy-marketing-27.html Mon, 18 Jul 2011 16:36:03 +0000 PSFK curates some of the brand strategy, digital and creative advertising news that recently caught our attention.]]> http://www.psfk.com/2011/07/this-week-in-brand-strategy-marketing-26.html Fri, 08 Jul 2011 11:27:28 +0000 PSFK curates some of the brand strategy, digital and creative advertising news that caught our attention this week.]]> http://www.psfk.com/2011/06/absolut-san-francisco-make-my-video.html Tue, 21 Jun 2011 11:05:52 +0000 In the new advertising campaign from leading vodka brand consumers are offered the chance to create their own interpretation of San Francisco. ]]> http://www.psfk.com/2011/06/this-week-in-brand-strategy-marketing-25.html Fri, 10 Jun 2011 11:10:56 +0000 PSFK curates some of the brand strategy, digital and creative advertising news that caught our attention this week.]]> http://www.psfk.com/2011/06/jobless-irishman-markets-self-on-billboard-generates-web-buzz.html Thu, 09 Jun 2011 16:04:58 +0000 Frustrated job-hunter Feilim Mac An Iomaire went against the grain and publicly rebranded himself to gain interest from potential employers.]]> http://www.psfk.com/2011/06/this-week-in-brand-strategy-marketing-24.html Fri, 03 Jun 2011 11:35:24 +0000 PSFK curates some of the brand strategy, digital and creative advertising news that caught our attention this week.]]>