http://www.psfk.com Your Go-To Source For New Ideas And Inspiration Wed, 15 Feb 2012 14:48:20 +0000 en hourly 1 http://wordpress.org/?v=3.2.1 http://www.psfk.com/2012/01/whiskey-tasting-app.html Thu, 12 Jan 2012 16:45:42 +0000 Zeus Jones has developed 'Proof,' a tasting app that provides samples from Scotland's whiskey-making regions and creates a social experience to share with friends.]]> http://www.psfk.com/2009/06/putting-the-social-back-into-social-media-tasting-sessions.html Tue, 23 Jun 2009 15:41:37 +0000 We’ve covered the emergence of the social media tasting trend before and are interested in seeing the likes of Macallan dipping their toes in. We’re sure other brands will follow. One of the most powerful pieces of feedback that we’ve heard about social media tastings, by the likes of Twitter Taste Live, is the fact that they aren’t very sociable if you are at the actual event. Everyone is busy twittering, taking photographs and broadcasting their digital opinions around the web. It works well if you are stuck at home, joining in remotely. But as a physical event, surrounded byRead more...]]>