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The Hobbit
Work november 26, 2014

Help Defend (or Destroy) Middle-Earth in a New, Interactive 'Hobbit' Experience

In the collaborative online world, users can tour the Shire, solve riddles in Rivendell and feast on manflesh in battle

Technology november 26, 2013

Google Maps Out Tolkien’s Mythical Lands

Google and Warner Bros. Pictures have created a Chrome Experiment that maps out and provides a guide to the world of the Hobbit.

Syndicated january 22, 2013

How Technology Is Creating Blockbuster Hits

How advances in tech are changing the movie going experience, as written on IQ for Intel.

Advertising november 2, 2012

Air New Zealand Creates Hobbit-Inspired Safety Video

Tying in with The Unexpected Journey movie release, the airline has revamped its standard video with a Middle-earth theme.

Gaming & Play october 25, 2012

Denny’s Launches Hobbit-Themed Menu

The family diner has partnered with Warner Bros. Pictures to introduce 11 new menu items inspired by Tolkien's epic adventure.

Design & Architecture october 18, 2012

Moleskine To Launch Limited Edition Hobbit Notebooks

The notebooks are due to be released to accompany the upcoming film in December and feature images of the Lonely Mountain and Mirkwood.

Technology april 26, 2012

The Hobbit Will Fundamentally Change Your Movie-Going Experience [Headlines]

Theaters haven't changed their playback technology since the 1920s; new film will force them to upgrade their projection hardware.

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