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Help Defend (or Destroy) Middle-Earth in a New, Interactive ‘Hobbit’ Experience
26 november 2014
In the collaborative online world, users can tour the Shire, solve riddles in Rivendell and feast on manflesh in battle
Google Maps Out Tolkien’s Mythical Lands
26 november 2013
Google and Warner Bros. Pictures have created a Chrome Experiment that maps out and provides a guide to the world of the Hobbit.
How Technology Is Creating Blockbuster Hits
22 january 2013
How advances in tech are changing the movie going experience, as written on IQ for Intel.
Air New Zealand Creates Hobbit-Inspired Safety Video
2 november 2012
Tying in with The Unexpected Journey movie release, the airline has revamped its standard video with a Middle-earth theme.
Denny’s Launches Hobbit-Themed Menu
25 october 2012
The family diner has partnered with Warner Bros. Pictures to introduce 11 new menu items inspired by Tolkien's epic adventure.
Moleskine To Launch Limited Edition Hobbit Notebooks
18 october 2012
The notebooks are due to be released to accompany the upcoming film in December and feature images of the Lonely Mountain and Mirkwood.
The Hobbit Will Fundamentally Change Your Movie-Going Experience [Headlines]
26 april 2012
Theaters haven't changed their playback technology since the 1920s; new film will force them to upgrade their projection hardware.
Why Heritage Companies Are Looking To New Mediums To Tell Brand Stories
Building Advertising’s New Layers Of Digital Engagement
How Chatbots Can Personalize A Brand's Customer Experience
This Arcade-style Gym Makes Us Want To Exercise
How Good Design Can Make You Eat Better
This Supersonic Hair Dryer Runs Completely Silently
Hotel Brings Local Foods Directly To Your Room
Platform Helps All Restaurants Source Better Local Food
Bus Turned Food Market Feeds Residents In Toronto Food Deserts
How Wearable Tech Can Be Used for Social Good
The Future of Cars Isn't Just Automated, It's 3D-Printed