A PSFK Report On
The New Rules Of Digital Engagement
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PSFK Future of Advertising Report
IDEAS FOR INNOVATION
EVERY IDEA. EVERY DAY
This Umbrella is Smart, Connected and Unforgettable
18 march 2016
Connected umbrella tells you when rain's coming
Inside-Out Umbrella is Changing How We Battle the Rain
9 july 2015
Though the standard umbrella design has been around for 3,000 years, KAZbrella is "how umbrellas should have been"
Aerodynamic Umbrella for Your Bike
17 march 2015
LEAFXPRO is an elegant way to cycle through the elements
Stay-Brella is an Umbrella That Can Stand and Hang on its Own
11 november 2014
Nendo's stylish product stays upright regardless of where you put it
Invisible Umbrella Keeps Water Away with Air
13 october 2014
The Air Umbrella shields from the rain with a temporary, air-circulating roof
Geometric Umbrella Reimagines Traditional Structure’s Design
9 october 2014
The Sa is an innovative weather-resistant product that revamps the form and aesthetics, with improved efficiency and recyclability
Invisible Umbrella Repels Raindrops With Air
30 november 2012
Concept gadget blows a steady steam of oxygen to keep users dry.
Newspaper Unfolds Into A Functional Umbrella In Seconds
4 july 2012
Paper, cardboard, and plastic waste can now be given a second life as rain protection.
PSFK Picks: Top Five Apps Of The Week
30 june 2012
A roundup of the latest, most fascinating apps we’ve learned about this past week.
Streetlamp Doubles As An Umbrella To Keep City-Dwellers Dry
29 june 2012
The Lampbrella concept features built-in rain and motion sensors, opening its umbrella canopy to shelter people from the storm.
Smart Umbrella Charges Phones
18 june 2012
Vodafone Booster Brolly concept can save your phone from conking out or losing reception when you need it most.
Springwise: Design Your Own Clothing With This 3D Simulator
23 august 2011
Crearmoda is a Spanish company that lets you design-your-own clothing using a 3D simulator on their website. If enough people vote for your customized rhinestone hoodie, the company may even produce it for sale.
Why Heritage Companies Are Looking To New Mediums To Tell Brand Stories
Building Advertising’s New Layers Of Digital Engagement
How Chatbots Can Personalize A Brand's Customer Experience
Small Leather Pouch Supports Any Travelers' Need For Wi-Fi
How Good Design Can Make You Eat Better
Send Holographic Messages To Your Friends And Family
Hotel Brings Local Foods Directly To Your Room
Platform Helps All Restaurants Source Better Local Food
Bus Turned Food Market Feeds Residents In Toronto Food Deserts
How Wearable Tech Can Be Used for Social Good
Shell's Concept City Car Gets 107 MPG And Fits In Tight Spots