http://www.psfk.com Your Go-To Source For New Ideas And Inspiration Wed, 15 Feb 2012 14:00:01 +0000 en hourly 1 http://wordpress.org/?v=3.2.1 http://www.psfk.com/2012/01/puma-social-media-bloggers.html Tue, 10 Jan 2012 19:53:05 +0000 The sportswear company is creating their own social media coverage by sending ten influential individuals to cover a leg of this year's Volvo Ocean Race. ]]> http://www.psfk.com/2011/12/chinese-automotive-brand-unveils-uk-launch-plans-headlines.html Wed, 07 Dec 2011 12:00:26 +0000 Geely unfurls a global marketing strategy to sell cars in multiple geographical areas.]]> http://www.psfk.com/2011/09/new-volvo-concept-you-luxury-sedan-features-high-tech-interior.html Thu, 15 Sep 2011 17:08:15 +0000 Volvo unveiled the Concept You at the Frankfurt Auto Show, equipped with touch screens and an infrared camera that tracks eye movements.]]> http://www.psfk.com/2011/04/volvo-concept-blends-scandinavian-design-and-chinese-philosophy.html Mon, 25 Apr 2011 11:36:18 +0000 Volvo unveiled its first concept car reflecting a transition of the brand following the company's purchase by China-based Geely Motors.]]> http://www.psfk.com/2010/10/designers-envision-lightweight-cars-created-with-natures-help-and-powered-by-air.html Thu, 21 Oct 2010 11:00:36 +0000 The annual Design Challenge reveals cars of the future might be grown in farms or refueled with a tire pump.]]> http://www.psfk.com/2010/09/future-cars-could-be-coated-in-batteries.html Thu, 30 Sep 2010 16:20:22 +0000 Volvo is developing a new battery material that could also be used as the body of the car.]]> http://www.psfk.com/2009/11/video-blind-artist-esref-armagan-paints-the-volvo-s60-concept-car.html Fri, 13 Nov 2009 19:30:18 +0000 Volvo tasked artist Esref Armagan to paint an exclusive preview of their new S60 concept car.]]> http://www.psfk.com/2009/07/the-electric-car-wishlist-6-iconic-designs-to-aid-adoption.html Fri, 31 Jul 2009 15:16:14 +0000 Mercedes-Benz has recently announced plans to go ahead with the electric-drive SLS Gullwing.  If this car makes it to final production, it will join cars like the much talked about Tesla Roadster in the electric sportscar category.  What is interesting about both of these vehicles is the strong design element.  The original 300 SL Gullwing, introduced in 1954, is unquestionably one of the most beautiful cars that Mercedes-Benz has ever built.   Forget about the mileage, performance, and other green credentials, people will want to own this car because they are going to look good driving it.  Similarly, although notRead more...]]> http://www.psfk.com/2009/04/volvo-dealer-offers-choice-of-loaner-bicycle-or-car.html Tue, 21 Apr 2009 01:27:16 +0000 Staff at Clive Brook Volvo in Yorkshire, England, noticed a number of customers bringing bicycles with them when they dropped their cars off for service instead of choosing the complimentary loan cars. The dealership decided to start a program offering customers a choice of a loaner bicycle or a loaner car when they drop off their Volvo for service. The dealership hopes that offering bicycles will motivate customers to think about green transportation and getting some fresh air and exercise. But the program could also translate to some cost savings for reduced maintenance on the loaner fleet and lower insuranceRead more...]]>