For the collaboration, the fashion house has created interactive in-store installations and a pop-up cafe with an exclusive menu in the UK department store.
Dutch creative agency ...,staat designed a series of eight windows for Selfridges that help highlight the flexibility of the brand's new collection.
Artist Zoe Bradley has created some unique headpieces using items like straws, rubik's cubes, and even toilet brushes.
To lure customers into their stores, the retailer is testing discreet audio displays that project sound from the window, turning it into a transparent vibration speaker.
The 2D graphics and mechanical elements for the 'World of Louboutin' were designed and produced by StudioXAG.
The UK department store showcases the best up-and-coming British fashion designers with their 'Bright Young Things' window displays in London.
The retail chain provides an avenue for young designers to showcase their craft in the "Bright Young Things" exhibit.