Tag: world cup
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“A stadium of four million people” was how New Zealand pitched itself in its winning bid to host next year...
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Brazil’s logo for the 2014 World Cup was supposed to symbolise unity. But the simple green and gold design...
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Nigeria’s president, Goodluck Jonathan, has responded to his side’s poor performance at the World Cup by...
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GlastoTag uses Facebook tagging integration for a 1.3 gigapixel image of 70,000 World Cup viewers.
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This was supposed to be Africa’s World Cup. Held on the continent for the first time in the tournament’s...
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As one of the first advertisers to test promoted Tweets on Twitter, Coke's results offer promise to future...
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PSFK curates some of the brand strategy, digital and creative advertising news and ideas that caught our...
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A creative way of presenting sports history.
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An early foray into what the future of social TV watching might look like.
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Controversy is brewing in Italian football.
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A special World Cup campaign allows fans to send messages to Africa's largest LED screen.
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The free iPhone app helps soccer fans in the city to locate games and support local businesses.
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PSFK curates some of the brand strategy, digital and creative advertising news and ideas that caught our...
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On June 19th, devices from world-renowned universities will compete in Singapore for RoboCup 2010.
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Another spectacular creation to celebrate the World Cup.
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The FIFA World Cup is experiencing several clever marketing ploys by unofficial brands.
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Football is uniquely dependent on its fans. Without the soundtrack of groans and cheers, events on the pitch...
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According to a recent Nielsen report, the buzz generated by the "Write the Future" campaign exceeds that of...
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Coke celebrates in South Africa with a giant sculpture made of 2,500 bottle crates.
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Why is world football so unpopular considering so many children play it.
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How closely should a brand's values align with an event they're sponsoring?
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Two brands collaborate to celebrate the global sport of soccer/football in time for this year's World Cup in...
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New communal creative space serves as a venue for watching World Cup games, hosting creative salons, and club...
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Nike Football launches the "Write The Future" campaign prior to next month's World Cup.
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Many companies, brands, institutions and individuals have found opportunity and success by going against the...
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Last week PSFK sat down with prolific contemporary painter Kehinde Wiley to discuss his recent collaboration...
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In anticipation of this Summer's World Cup, this infographic depicts the three key global athletic footwear...
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Kehinde Wiley and Puma have collaborated on a limited edition performance soccer boot to be released in honor...
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Let's see some robotics, Rodney!!











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