Tag: Youth Marketing
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To boost sales new technologies are being utilized, aimed directly at youngsters.
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A look into the mechanics behind the sneaker brand's innovative campaign.
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RFID tags will be used to track students, faculty and equipment in the New Canaan Public School system.
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In the shade of the Austin Convention Center, we spoke to Jonathan Beilin and Erhardt Graeff of the Web...
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We’ve heard a lot of brands wishing to ‘own’ music recently, and we always get a bit, well,...
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Last night, we attended Microsoft’s soft launch party for Softwear, the company’s new line of...
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At our Good Ideas in 2009: Digital salon yesterday, much of the conversation surrounded how our online...
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Screens are everywhere—in bars, taxis, movie theaters, living rooms, city streets, in your hand, in front of...
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Taking a page from their customer friendly food service model, Burger King recently took “Have It Your...
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MySpace and Viacom’s MTV Networks announced a deal that will partner them with Auditude, a technology...
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As pop-culture and celebrity gossip blogs continue to see increased traffic, particularly with the youth...
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The dairy lobby has always been a powerful force in America, but recently they saw their classic ad campaigns...
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Volkswagen has teamed up with the much buzzed about Brazilian band Cansei de Ser Sexy (CSS) to offer its...
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In an attempt to reduce excessive packaging and create an unwrapping experiences that was best suited for...
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The Wall Street Journal has an interesting article about skateboarders newfound preference for blank, un...
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There’s something pretty wonderful about the little puberty characters that MTV have made over at...
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An article in Philly.com examines the new drive Nike has taken to make its products relevant for today’s...
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In 2002 a group of Buenos Aires art students from the University of Buenos Aires (UBA) created their own...
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Making its way from the west coast, methamphetamine is reaching epidemic levels, hitting rural communities...
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There’s an interesting interview with Trip Hawkins of Digital Chocolate who co-founded Electronic Arts....
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The International Herald Tribune takes a look at how Pepsi is trying to connect with the Second Life...
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We got hit up by two PRs promoting video work for the Sony Playstation 3 and the American Chopper TV series....
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Sweden plans to launch a virtual “embassy” in the virtual world of Second Life to act as a marketing...
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Have you seen this?! Pretty extraordinary campaign by Diesel where 2 girls in their underwear try to convince...
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There’s a pretty lengthy article in the NY Times about mobile marketing – the opportunities and...
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Some brands and their agencies think that putting a video on YouTube will bring instant awareness. Influx...
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To commemorate their 25th anniversary, skateboard magazine Thrasher has released its first 12 issues in PDF...
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In an effort to target teens for the upcoming release of “The Messengers,” Sony has created a...
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There’s an interesting post over at Valleyway that suggests that, frustrated by the lack of positive...
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Fast fooders Burger king have launched three BK branded games for the XBox and XBox 360 consoles for $3.99...











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