menu
Get a daily delivery of PSFK
Subscribe to get a daily digest of new ideas and discoveries and to find out about upcoming events

Michael Boeke, Braintree: How to Design a Great Mobile Retail Experience

Michael Boeke of Braintree talks about mobile design on a more intimate level.

Kourosh Behnam

Michael Boeke, product manager at mobile payments company Braintree, spoke at PSFK’s launch event for our Future of Retail Report about the challenges and rewards of designing for a smartphone screen, where relevance is all. He said,

If you’re not showing things in context that are relevant to the consumer on their tiny screen, it might as well all be crap to them because it’s not relevant.

Learn more about PSFK’s Future of Retail report here.

Video kindly sponsored by Revel Systems.

Braintree Payments

{{post.author_display_name}}
  • {{post.date_formated}}
{{post.author_display_name}}
  • {{post.date_formated}}
Read More Tap to Expand
PSFK Writer {{post.author_display_name}}
  • {{post.date_formated}}
Get a daily delivery of PSFK
TREND REPORT

PSFK Labs Presents
The Future of Connected Life

Live Work Play Better:
The New Consumer and Their Journey to Effectiveness, Balance & Personal Growth