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Here are the most popular stories that retailers and brands are reading right now to inspire them with their CX innovation work.
PSFK has spotted a trend bubbling up at the confluence of exclusivity and community, where brands retailers are tapping into the ephemeral and the human with unique networks as a remaining way to differentiate and connect more deeply
In this show, PSFK researchers uncover the values, needs and behaviors of Gen Z consumers as well as offer actionable strategies for brands and retailers to best engage with this unique, purpose-driven cohort
This California kitchen-share is helping cooks of all stripes practice their skills and learn new ones on their own terms
Moving beyond labels like genre and demographic to engage audiences in an age of ever-evolving identity
StockX editorial director Pete Forester discusses why streetwear is far from dead, and how the resale platform is part of the category's new generation
An exploration of the new California Consumer Privacy Act (CCPA) and how it is a signal among many for companies to further transform their relationship with consumers into a partnership built on trust
Tulerie is a P2P apparel-sharing mobile experience that takes building a trustworthy community seriously, FaceTiming with each interested candidate before inviting them to join the eco-minded platform
PSFK founder Piers Fawkes looks into the ways retrofuturism is being applied to modern technology, design and innovation
The French luxury brand is expanding its beauty audience with a line of skincare and cosmetic products designed to better accommodate male consumers