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What’s New For Members

Retail Health & Wellness Debrief

PSFK’s Retail Health & Wellness Debrief shows how brands and retailers are responding by offering affordable, convenient and customer-centric health and wellness-focused products, from in-store consultations to at-home testing.

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NY Conference: Future of Retail 2019

Every year, PSFK explores the most important topics in retail and the customer experience in our Future of Retail reports. On Jan. 16, 2019 join us for our Future of Retail 2019 Conference as we bring to life the findings from our latest FoR report and unpack the rise of the Direct-To-Consumer business and examine three key pillars that define this space along with case-studies from best-in-class DTC companies that include Nike, Target and Away.

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Content & Commerce Debrief

From personalized media to live-streamed experiences to shoppable video, brands are finding innovative ways to leverage content to generate revenue. Through the lens of seven industry pillars, PSFK’s Content & Commerce Debrief shows how brands can use content in ways that go far beyond building awareness.

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Retail Innovation Tracker

Our monthly analysis, using PSFK’s panel member survey results, shows how innovative brands in eCommerce, grocery and hospitality (and more) are perceived based on their level of innovation.

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Interview: How IHG Used Consumer Insight To Engineer A Millennial Hotel Brand

The hospitality group used feedback and data to build a new hotel brand, Avid Hotels, specifically designed for the young, value-conscious traveler

Analysis & Opinion

Services & Events

Service

At PSFK, we inspire a better human experience along the customer journey. The CX & Retail ideas that we share in our reports, newsletters, events and on our database include best-in-class examples compiled from an assortment of brands, businesses, vendors and experts. Build a customized PSFK membership today, and we’ll help you and your team conceptualize and activate industry-defining customer journeys.

Event

Every year, PSFK explores the most important topics in retail and the customer experience. For 2019, our annual event will unpack the rise of the Direct-To-Consumer business and examine three key pillars that define this space.

January 16, 2019 | New York City
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