on-demand insights and analysis across the customer experience
What’s New For Members
Latest report presents a new vision for the customer-brand journey, one where customers’ lives and goals are authentically empowered and bolstered by their favorite brands.Download
This research paper gives an overview of how companies are redesigning their physical retail locations to ensure an optimal brand experience.Download
Our brand tracker has recently been updated to include major brands in Alcohol, Apparel, Automotive, Food, Luxury, Retail. Technology and Travel
In our latest podcast episode show, we look at a new retail concept that takes a different approach to customer engagementListen
Latest Trend Reports
Complimentary research assistance with 72 hour turnaround. Reports include stats, quotes, and multiple best-in-class examples on research topic. We get asked questions like:
“Hi! My team is getting together in two weeks to strategize around how we can use smart speakers to enhance our guest experience. Can you show us innovative uses of smart speakers to kick start our thinking?!”
- International Hospitality Brand
We publish several trends research reports each month that range from deep topical analysis, to smaller debrief-style reports. You will have access to all of these reports during the 12 months of your membership, as well as our entire back catalog.
Ideas We Are Tracking
Bobby Jones is the Chief Marketing and Communications Officer of Peace First, a national nonprofit organization that exists to create the next generation of peacemakers by preparing young people to solve problems courageously, compassionately, and collaboratively. He is also a co-author of Good is the New Cool: Market Like You Give A Damn, a book that proposes a revolutionary new model where 'great marketing optimizes life.'
Bobby Jones, Chief Marketing Officer at Peace First and co-author of Good Is The New Cool, shares his guidelines for marketing to a new generation of socially conscious consumers