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PSFK Launches The Forecast Z Report

Forecast Z decodes the shifting priorities, values and behaviors of Generation Z

What’s New For Members

New Report: Forecast Z

Forecast Z decodes the shifting priorities, values and behaviors of Generation Z

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Next Event: Retail Conference

PSFK hosts retail pioneers during a morning of talks on January 17, 2017, featuring an inspiring lineup of speakers from Nike, Walmart and more!

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6 Things This Year’s Holiday Ads Tell Us About How Retailers Are Responding To Amazon

Reading between the lines, these ads tell us a lot about the state of retail this holiday season

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PSFK Will Be At CES 2018!

Our research team at PSFK will be on the ground presenting our report findings and sharing insights, Look us up!

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Latest Trend Reports

Leveling Up To The Next-Gen Consumer
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A Unified Channel Strategy To Drive Brick & Data Retail
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Membership Offering

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Complimentary research assistance with 72 hour turnaround. Reports include stats, quotes, and multiple best-in-class examples on research topic. We get asked questions like:

“Hi! My team is getting together in two weeks to strategize around how we can use smart speakers to enhance our guest experience. Can you show us innovative uses of smart speakers to kick start our thinking?!”
- International Hospitality Brand

Download our response here!

More Info

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We publish several trends research reports each month that range from deep topical analysis, to smaller debrief-style reports. You will have access to all of these reports during the 12 months of your membership, as well as our entire back catalog.

These include titles like:

Ideas We Are Tracking

Event

PSFK is proud to host a special half-day conference with expert speakers on new opportunity in brick & data retail

January 17, 2018 | New York City
Video

Prison inmate turned fitness CEO Coss Marte discussed how he went from selling drugs on a street corner to running a company at Saks 5th Avenue, alongside racks of designer clothes and shoes.

September 27, 2017

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