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Retail Intelligence
on-demand insights and analysis across the customer experience

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Retail Innovation Tracker: DTC Brands Challenge Majority Of Legacy Players

PSFK survey suggests that only a handful of legacy leaders get retail innovation right but most are at risk from next-gen DTC brands

What’s New For Members

Shopper Marketing Debrief

The Shopper Marketing Debrief offers brands and retailers with actionable insights on how to drive customers into the sales funnel through contextual and personal engagement in the home.

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CX Playbook

Latest report presents a new vision for the customer-brand journey, one where customers’ lives and goals are authentically empowered and bolstered by their favorite brands.

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Innovation Tracker: Winners & Losers

Our brand tracker has recently been updated to include major brands in Alcohol, Apparel, Automotive, Food, Luxury, Retail. Technology and Travel

Full breakdown
Member Briefing: Occasion-Based Marketing Debrief

During a webinar on Wednesday, July 18 at 12pm EST, the PSFK research team will be presenting findings from our newest trends and innovation debrief, the Occasion-Based Marketing Debrief, in anticipation of its launch.

RSVP (Members Only)

Membership Offering

Service

Complimentary research assistance with 72 hour turnaround. Reports include stats, quotes, and multiple best-in-class examples on research topic. We get asked questions like:

“Hi! My team is getting together in two weeks to strategize around how we can use smart speakers to enhance our guest experience. Can you show us innovative uses of smart speakers to kick start our thinking?!”
- International Hospitality Brand

Download our response here!

More Info

Service

We publish several trends research reports each month that range from deep topical analysis, to smaller debrief-style reports. You will have access to all of these reports during the 12 months of your membership, as well as our entire back catalog.

These include titles like:

Ideas We Are Tracking

Event

During a webinar on Wednesday, July 18 at 12pm EST, the PSFK research team will be presenting findings from our newest trends and innovation debrief, the Occasion-Based Marketing Debrief

July 18, 2018 | New York City
Expert

Heather Cutter is the Chief Innovation Officer at Habit, a holistic, personalized nutrition company, focused on the individual's needs. Prior to working at Habit, Heather was the Vice President of new product development at Luvo inc.

Video

Bobby Jones, Chief Marketing Officer at Peace First and co-author of Good Is The New Cool, shares his guidelines for marketing to a new generation of socially conscious consumers

September 27, 2017

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about the PSFK Creative Intelligence Platform

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