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Latest Observations & Analysis
Here are the most popular stories that retailers and brands are reading right now to inspire them with their CX innovation work.
How companies are championing diversity and inclusivity by rethinking the employee experience
In this show, PSFK researchers uncover the values, needs and behaviors of Gen Z consumers as well as offer actionable strategies for brands and retailers to best engage with this unique, purpose-driven cohort
In this series, Piers Fawkes dives into what life will look like a decade from now. Kicking off his analysis, he investigates communal living
MikMak's founder, Rachel Tipograph, dives into how the service is making online shopping much more effective for eGrocery sites and their customers
PSFK founder and president Piers Fawkes speaks to Evamaria Rönnegård, leader of IKEA's Better Living project, to discuss designing flexible dwellings for consumers' increasingly fluid lifestyles, merging work, home and play in sustainable shared spaces
PSFK founder Piers Fawkes dives into what life will look like a decade from now. First up: an introduction to the project through urban revitalization
Check out our picks for the most exciting sessions and speakers at Groceryshop, a four-day event that covers grocery and CPG innovation
From Gucci to Google, companies are leveling the playing field by nurturing young talent from minority communities, providing them with educational opportunities and resources
How lifestyle brands are activating to help consumers achieve their wellness goals and showcase their healthy lifestyles