In the second part of our interview with the founder of Bbot on-site food delivery platform, PSFK gleans insights into applications of the service in the travel and hotel space, helping hungry guests connect with the food they want

Here's how leaders from all industry verticals are using virtual reality to upgrade the overall shopping experience, providing customers with immersive and multisensory access to the brand like never before

Here's how the video game industry is looking to the world of entertainment for inspiration, taking cues from streaming platforms and innovative technologies to present more accessible, engaging and immersive gaming experiences

PSFK speaks to the founder of Armoire, a customized virtual wardrobe rental service, about offering women unlimited closets while reducing the environmental impact of fashion and increasing accessibility to a variety of styles

Digital experience designer Leja Kress of Sweden Unlimited explains her team's approach to creating the Watchbox experience—a platform for reselling high-quality watches

PSFK speaks to the founder of the first company to integrate directly with liquor brand's sites, making it possible for consumers to buy online from the likes of Moët Hennessy, Clos19, Dom Perignon and more, while generating key data for targeted innovation

Instead of buying individual games, consumers can now purchase subscription services to entire gaming catalogues, making the selection process much easier and streamlined

Author Macala Wright speaks to three successful meal subscription brands to identify consumer preferences and how to cater to them, breaking down tactics to drive engagement in a competitive landscape