Trends In Magazine Publishing
Article on Trends In Magazines: Cargo, Lucky, and cultural magazines that cross niche markets, such as Modern Dog.
With Cargo, Lucky and all the talk about Curated Consumption you could be forgiven – for a brief moment – for thinking that the future of magazine publishing is all about shopping. But PSFK has spotted two trends worth noting:
Arty Mags Being up on your culture seems to be the new rage: Conde Nast has announced they’ll be launching a new art magazine with James Truman and the New Yorker showed the way when they broke the 1 million circulation mark last week. Writers could well be the new rock stars: Trendcentral reported recently that “it” magazine of the moment among trendy UK booklovers is Zembla, a new literary magazine that is attracting the design/fashion crowd. The magazine’s trendy layout and artistic covers have attracted trendsetter devotees – as well as advertisers such as Marc Jacobs, Jil Sander, Christian Dior, Paul Smith, Issey Miyake, and Beck’s.