Twentieth Century Fox studio, veteran of the big screen and TV, is about to break into a rather smaller screen, the kind that comes on a cell phone. Fox has...

Twentieth Century Fox studio, veteran of the big screen and TV, is about to break into a rather smaller screen, the kind that comes on a cell phone.

Fox has said that it will be creating a unique series of one-minute dramas based on its hit show "24" exclusively for a new high-speed wireless service being offered by Vodafone, CNN reports.

Vodafone will begin offering the one-minute episodes in January in the United Kingdom, coinciding with the start of the fourth season of the show on a satellite TV service.

READ THIS ARTICLE FOR $15
$15 provides access to this article and every case-study, interview, and analysis piece that we publish for the next 30 days. Our Premium Subscription also provides access to a database of over 100,000 articles on innovation in brand, customer, and retail experience.
Already a subscriber? Log in