Coca Cola’s New Clothes

Coca Cola’s New Clothes

We love watching Coca-Cola grapple with what it considers a 'health' trend, one they reckon they missed the first time around. After we found out that C2 was dropped from...

Guy Brighton
  • 30 december 2004

We love watching Coca-Cola grapple with what it considers a ‘health’ trend, one they reckon they missed the first time around. After we found out that C2 was dropped from launch in the UK we were surprised to find out about "Wellness from Coca-Cola" – a new line of "healthy drinks" popular in Japan. They’re stylish and feature exotic ingredients such as "bee-head secretions" and may be headed for America, reports The Wall Street Journal.

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