In Brief

You see some pretty girls pulling their designer-label bags down the plane's aisle these days and you just assume that they must be a fake. The bags, not the girls....

You see some pretty girls pulling their designer-label bags down the plane’s aisle these days and you just assume that they must be a fake. The bags, not the girls. Probably.

The world is flooded with fakes and we know that it’s all but impossible to tell a real item from the fake. But now, Dutch design boutique Mind What You Wear is calling a fake a fake with this new series of Fake bags.

Founder Bea Correa’s perspective extends beyond the simple hand bag:

Despite all efforts to eradicate counterfeits goods, we receive thousands of e-mails every day advertising anything from luxury labelreplicas to phony life-saving medicines. Every city has a crowded black market. And ‘Fake’ is not merely limited to b-grade products: how many times have you seen a beautiful woman and wondered which parts were authentic? ‘Fake’ has become one of the defining keywords of the current age, and Mind What You Wear is embracing the trend.

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