Godin: The Digital Divide
Seth Godin thinks a new digital divide has opened up, one that is based far more on choice than on circumstance. Several million people have chosen to become the haves...
Seth Godin thinks a new digital divide has opened up, one that is based far more on choice
than on circumstance. Several million people have chosen to become the haves of the Internet, and at
the same time that their number is growing, so are their skills.
|The Digerati||The Left Behind|
|Uses Firefox||Uses Internet Explorer|
| Knows who Doc Searls
|Already has a doctor, thanks
|Uses RSS Reader||RSS?|
|Has a blog||Reads blogs (sometimes)|
| Reads BoingBoing
|Watches the Tonight Show|
|Bored with Flickr||Flickr?|
|Gets news from Google||Gets news from Peter Jennings|
Bored of Flickr, Seth?? You obviously haven’t sent your ‘coolbike’ photo into the PSFK Cool Hunt!!
To move beyond novelty activations and one-time gimmicks, PSFK equips marketers with the insights, templates and analytics to develop high-reach campaigns that meet consumers in the moment, collect and build upon experiential data, and build scale through content creation.
A talk from Scott Bedbury at PSFK 2017 stresses the importance of transparency in a country that has fallen prey to “alternative facts”