ReBrand 100 is an international awards competition established that judges on the repositioning, revitalizing, restructuring, or redesign of some or all of an existing brand's assets to address various business challenges.

The rebrand may have been for a product, service, an entire company, non-profit organization, an individual, a city, a country, or a physical environment.

A list of winners has started to be released and a full online gallery will be published in the ReBrand 100 Annual, available in July at www.rebrand.com. Winners include Adobe and Ford.

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