Well we like to get off our high horse once in a while and talk to people. I asked one of the young people I work with to comment on...

Well we like to get off our high horse once in a while and talk to people. I asked one of the young people I work with to comment on PSFK’s post last week on the impact of the new Coke bottle wraps in "Coke Does Something Interesting, Maybe" – here’s her reponse:

To be honest I have no idea who many of those people are who are meant to be advertising for Coca Cola, apart from the more modern idols such as Rooney. However, when it writes, ‘may not appeal to its target audience’ (or something like that) I would have to disagree.

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