Last December PSFK reported on the trimultaneous release of 'Noel' by Flexbay in theaters, via DVD and on TV. Now the BBC reports that Traffic director Steven Soderbergh has joined...

Last December PSFK reported on the trimultaneous release of ‘Noel’ by Flexbay in theaters, via DVD and on TV. Now the BBC reports that Traffic director Steven Soderbergh has joined forces with a US media company to make digital movies for simultaneous release in cinemas, on DVD and TV.

The Oscar-winning director, whose films include Ocean’s Eleven and Erin Brockovich, will make six films under the deal with 2929 Entertainment. All six Soderbergh movies will be filmed using high-definition digital technology. The first, a thriller titled Bubble, is currently in production.

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