A system has been developed by students at MIT that lights up the floor when someone is in the room that matches your profile. As you enter the specially floored room, you are given an aura around your feet that follows you. If someone has a profile match to you, an illuminated line will connect you both. The color of the line will differ if you know the person.

Sparks<via WMMNA>

$15 provides access to this article and every case-study, interview, and analysis piece that we publish for the next 30 days. Our Premium Subscription also provides access to a database of over 100,000 articles on innovation in brand, customer, and retail experience.
Already a subscriber? Log in