Site Visit: REI Store, Seattle

Site Visit: REI Store, Seattle
Guy Brighton
  • 13 june 2005

Before you even enter the store, you can feel the energy. First, you notice a track for folk testing mountain bikes that laps around the store. Then you notice a chain of clocks that feature the time in various mountain locations. Even as you reach for the door handle you are reminded of the great outdoors: it’s a climbing axe.

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