Women’s Word Of Mouth

Women’s Word Of Mouth
Guy Brighton
  • 24 june 2005

In a podcast on the Church Of The Customer website, Ben McConnell and Jackie Huba talk with Andrea Learned, co-author of Don’t Think Pink, about word of mouth and women. Tune in for Andrea’s advice on how to market to women who influence your male customers.

Access this article for free
Fill in your email below and you'll gain access to this article while also receiving a number of membership features as part of a special 30-day trial.
*Already a member? Log in here

Learn About Our Membership Services

Need Research Help?
As a member you can ask us any research questions and get complimentary research assistance with a 4-day turnaround. Reports inclde stats, quotes, and best-inclass examples on research topics.
Remain Informed & Strategic
We publish several trends reports each month. By becoming a member you will have access to over 100 existing reports, plus a growing catalog of deep topical analysis and debrief-style reports so you always remain in the know.
See Trends Come To Life
Meet your peers and immerse yourself in monthly trend and innovation webinars and discounted conferences.
No search results found.