Criticism Of The Word Of Mouth Marketing Association

Criticism Of The Word Of Mouth Marketing Association
Advertising
Guy Brighton
  • 27 july 2005

Matt Galloway on his blog has a critical report on the recent WOMMA conference in Chicago. He produces a list of well known marketing agencies that presented that don’t even have a blog. He points to some great presentations now available on the web, but he also criticises the number of presenter slides, at this talk about spreading the word, that had the word ‘Confidential’.

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