Site Visit: Puma On 14th, NYC

Site Visit: Puma On 14th, NYC
Design
Guy Brighton
  • 6 july 2005

The store is snuggled between Brit power designers Stella McCartney and Alexander McQueen and inside sits various collaborations by designers for the store.

Maybe the location was the first point when we started to feel that it was trying a little too hard for its own good. Why wasn’t this store in Nolita or even the revitalized Bleeker Street? The location smacks of ‘band-wagon’. Even Bathing Ape’s location in Soho made sense compared to this.

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