Adding ARG Clues In Your Advertising & Packaging
There’s been a lot of talk about brands creating Alternative Reality Games (maybe we should even write about it some day) – but recently an article on Urban Junkies made us think about another way brands could get involved in ARGs:
Now Track More Ideas
- Interview: How Genesis Uses Instagram To Reach The Next Generation Of Luxury Consumers
- How Brands Like Influenster And Taobao Are Educating Consumers With Video Content
- Interview: Taco Bell Offers Fans Meme Culture-Inspired Holiday Merchandise Via Amazon
- Mexican Beer Brand Alters Facebook Algorithm To Fight Negative Search Results
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