Interview With BL Ochman Of What’s Next
And before that?
I used to work in PR, I ran an agency for 15 years. Then in the 90s I got seduced by the internet, took time off and retooled myself.
So, what’s your site about?
The b l og is about internet marketing mixed with a little politics and trends. My website is about my Internet marketing business and has a library of my articles over the past 10 years.
I sometimes get the impression What’s Next is a PR blog…
The blog is not about PR. I”m a recovering publicist. I cover PR as part of marketing, but I don’t focus on PR. It’s about internet marketing. There are bloggers with greater PR focus such as Steve Rubel.