Nightclub Focus Groups

Nightclub Focus Groups
Innovation
Guy Brighton
  • 29 august 2005

Madonnna has been using nightclubs as a research arena. Possible tunes from her next album, with her vocals removed, have been played in several clubs “from Liverpool to Ibiza throughout June”, the UK’s Telegraph reports. The reaction of the crowds were filmed and used by Madonna to determine the final track listing for Confessions On A Dancefloor, her 10th studio album.

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