If you want to realise how disconnected you are with your audience, if you want it made quite clear how slow you're moving, if you want to know just how...

If you want to realise how disconnected you are with your audience, if you want it made quite clear how slow you're moving, if you want to know just how little you really understand, then read the new interview by the IF team with the founder of global lifestyle brand JB Classics. A true Next Generation Marketer that we worry we'll never ever be.

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