The Web’s Growing Importance In Integrated Marketing

The Web’s Growing Importance In Integrated Marketing
Guy Brighton
  • 29 september 2005

In March, the social networking site, Webcast an episode of NBC’s comedy “The Office,” more than a week before airing it on TV.

Google has entered the fun, and for the next four days you can watch the entire first episode of Chris Rocks, “Everybody Hates Chris” a fictional comedy about Rock’s childhood via Google Video.

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