At last week’s Influx M-Squared conference, trend hunters Ed Cotton (Influx) and Jody Turner ( old navy) gave six themes that are taking place in the world around us: How...


The world is becoming an overwhelming and at times scary place. Folk aren't just waiting to jump in their SUVs to dash down to their shopping mall to buy your product – they've got money concerns, environment concerns and stress. Authentic and transparency trust trends are shifting to just "Get Real."

Kevin Bacon

Like Bacon, people and information are becoming connected in a way never known in human history. Tech access allows kids to feel they are members of a global community though they may never have left Iowa. More and more kids live in uniquely complex worlds hidden from adult access at times running their lives like adults run their businesses. Some even outsource their *electronic* role playing when they're at school.

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