Build Your Homes in Factories

Build Your Homes in Factories
Industrial Brand
  • 18 october 2005

Thankfully, it would indeed appear that the days of cookie cutter suburbia could soon be waning.

Today’s market is evermore focused on providing the customer with a deeply personalized experience. Ironically, this has become possible through the efficiencies of mass production. Nike’s online cutomized running shoes are an example of this. And now, architect Michelle Kaufmann wants to do the same thing to where and how we live.

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