Eminem Revamps Apple Silhouette Ads
It’s clearly evident that Steve Jobs and the crew have been really busy doing what they know best, innovating. By now you've probably heard of or seen the product of...
It’s clearly evident that Steve Jobs and the crew have been really busy doing what they know best, innovating. By now you’ve probably heard of or seen the product of all that hard work, the new video iPod. The unveiling of the 5th generation iPod also brought with it the debut of a new generation of Apple’s silhouette ads. Steve Jobs and his team have been working on this new silhouette ad, which premiered at Apples “One more thing” event, for the last two and a half years.
The revamped TV ad features an intense silhouette performance of ‘Lose yourself’ by Eminem, who happens to be releasing a greatest hits album for the holiday season, titled ‘Curtain Call.’ The solid neon color backdrops from the original silhouette ads have been completely transformed using an eclectic array of effects from graffiti inspired designs to flying paint. The ad will start airing on TV in a week or so and the inspired outdoor versions should out in a month. So be on the look out.