On Tuesday we pointed to Om Malik's commentary on the web TV battle between IPTV and broadband TV (or TV over IP). Corporations like Microsoft are investing a lot of...

On Tuesday we pointed to Om Malik's commentary on the web TV battle between IPTV and broadband TV (or TV over IP). Corporations like Microsoft are investing a lot of money in technologies behind IPTV such as new fibre glass networks to deliver an interactive TV like experience. Meanwhile, Malik argued, video over broadband (the stuff we all generally watch on the computer) is flourishing with concerted efforts by content providers like MTV with their MTV U Uber broadband show.

Analysis by Russ Taylor on the Digital Lifestyle's site suggests to us that the new version of iTunes will accelerate broadband TV's appeal. iTunes 6 allows users to buy and download music videos and, in the US, TV shows. Why would you get a specilaized service, when the web offers a similar and, probably, near free service?

UP YOUR QUOTA FOR JUST $15 A MONTH
PSFK’s Premium Subscription provides access to a database of over 100,000 articles featuring new ideas, interviews, analysis and opinion on the latest innovation in brand, customer and retail experience.
Already a subscriber? Log in
(powered by Wallkit)