Nike To Shift Advertising To Digital Only?

Nike To Shift Advertising To Digital Only?
Advertising

Nike will this week launch an integrated mobile, online and video podcasting push, for its latest football boot range Ronaldinho Tiempo Legend, the NMA reports. Video of footballer Ronaldinho's training...

Guy Brighton
  • 7 november 2005

Nike will this week launch an integrated mobile, online and video
podcasting push, for its latest football boot range Ronaldinho Tiempo
Legend, the NMA reports. Video of footballer Ronaldinho’s training
session will only available via digital channels. There will be no
above-the-line media spend for the campaign.

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