Anyfilms Promo By Samsung
Samsung have a nifty promotion where they ask webusers to solve a mystery by creating films about a mystery. Users are asked to roll different versions of the film to find the answers. The problem is that there are possible 11,000 variations of the film depending on the configuration the user chooses. The promo therefore cleverly gets the user to rework their film time and time again to try to solve the mystery.