Take a look at this great new app from Make magazine and think how you could use it for your brand communications:

MAKE has an instant message buddy and he just got smarter…The MAKEbot is a AIM/iChat buddy you add to your buddy list. When you type latest, he will give you the latest news from Makezine.com. You can type subscribe 1 and he'll deliver the latest news each hour. If you type photos you'll get the latest photos from the MAKE photo pool, type bookmarks you'll get our latest bookmarks, type Instructables you'll get the latest how-to projects. Lastly – if you type keywords like psp, welding, ipod or whatever he'll search the MAKE site, the pages from MAKE and give you a link from our search engine to help you find what you're looking for…You can also type help to get a list of commands. That's right, he's the first and only bot that uses RSS, Flickr, del.icio.us, Instructables and Google search!

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