Samsung Mobile Lounge, Dallas Airport
In Dallas Airport, Samsung have created a brand experience to promote their phones. Stood just after security is a large bright cube that calls for your attention. Here, the latest phones are shown off in small panels.
But the more interesting aspect is what looks like a tie-up between Starbucks and Samsung. Samsung provide Starbucks customers (and anyone in need) with a decent lounge that offers WiFi, flat screen TV and the occasional glass display of cool phones. Two little cubby holes offer travelers privacy when checking their emails.